The benefits of using mobile marketing in customer retention campaigns far outweigh the costs. Just some of the ways in which you can add value to your existing offering is to allow customers to SMS for after-hours assistance, to offer a SMS call-back service to cut time spent in phone queues and to offer a SMS service to deal with complaints and refund requests. Notification alerts such as booking confirmations, mobile tickets, appointment reminders and collection notifications offer invaluable service to your customers.
Allowing customers to interact directly with your company through SMS polls on their favorite products or market research gives a strong basis for understanding customer needs better enhancing your ability to service your target market. Customers that have lapsed can also be lured back to using your services or products through special incentives offering via mobile text message marketing.
Just by building a relationship with your customers, you will radically increase their loyalty to your brand as well as the advertising spend that you currently receive from them. SMS messaging can be used for cross-selling, up-selling and direct selling.
Try out our innovative mobile messaging products now, with no risk or obligation. We will supply you with ten free pre-populated test text messages to try the SMS Gateway.