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Why Your Website Needs Google Analytics

Why Your Website Needs Google Analytics

“Google Analytics provides powerful tracking for anyone with a web presence, whether it be a small hobby website or a giant online enterprise. It’s one of the most powerful web analytics solutions on the market – and it’s free for anyone to use.” This article focuses on the benefits of Google Analytics. If you don’t ... Read More
 
5 Benefits of Joining an Online Marketing Forum

5 Benefits of Joining an Online Marketing Forum

By now, you probably must have heard about or know what an online marketing forum is. Yes, there are plenty of them and they usually keep popping up in search results every time you are searching for questions related to blogging and online marketing! Isn’t it? But the question is – why should you join ... Read More
 
10 Tips To Creating A Marketing Plan For Your Business

10 Tips To Creating A Marketing Plan For Your Business

If you are a small business owner, an entrepreneur or an independent contractor, you should have a marketing or business plan to use as a guidepost/compass to lead your business’ day-to-day activities. Your plan does not have to be elaborate, nor does it have to be set in stone forever. However, it should specifically define ... Read More
 
12 Steps to Branding Your business

12 Steps to Branding Your business

The 12th year of the 21st century is close upon us, bringing not just a new slate, but also a sense of significance: the very number 12 commands a lot of attention, in different ways. For product brands it’s a unit of trade – 12 units to a dozen, said to be cheaper than other ... Read More
 
Marketing in the 21st Century

Marketing in the 21st Century

The verdict is in. The Internet is not a fad. It isn’t going away. Social media sites – Facebook, Twitter, LinkedIn – are growing at unbelievable rates. Social media marketing, in turn, is experiencing growth at a rate which exceeds most people’s basic comprehension, much less their ability to make it work for them. If ... Read More
 
Online Marketing vs. Traditional Marketing

Online Marketing vs. Traditional Marketing

When we think of traditional marketing methods or advertising we think immediately of ads in the press (both local and national), page space in a variety of publications, maybe radio air-time or even TV coverage. And, naturally, as business people with budgets to consider, we think of the costs of such ventures; the truth is ... Read More
 
Web Design and Online Marketing

Web Design and Online Marketing

Benefits Of Having A Website Some of the goals that can be achieved by launching a website include the following: 1. Far Cheaper and Much More Flexible Than Print Advertising The Internet is extremely different from print advertising in that space is cheap, your advertisement is accessible for a longer period of time, the content ... Read More